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BusinessResearch paperChange management

Design Thinking Theory and a change management model

A five to six page analysis of Design Thinking Theory alongside a change management model, written from the position of someone with an idea but no authority who wants to make a large organisation more innovative.

Updated

Editorial process

Last reviewed · August 7, 2026

01

Two methods doing two different jobs

The assignment names two things and joins them with *and*: an analysis of Design Thinking Theory, and an analysis of a change management model. Those are not the same kind of object, and the paper is won or lost on whether you notice. Design thinking is a method for finding out what problem is worth solving — it works outward from users toward a definition of the need, then toward prototypes. A change management model is a method for getting an organisation to adopt something once you know what it is. One generates the idea; the other lands it. A paper that treats them as two competing approaches to the same task has misread the pairing, and a paper that explains how the second carries the output of the first has understood the assignment.

The scenario is doing more work than it appears to and should shape the whole paper. You are not an executive with authority; you are someone with an idea who believes that *beginning a discussion, introducing ideas, and showing examples* are the first steps. That is a description of influence without power, in a large global organisation where change is acknowledged to be slow. Everything you recommend has to be executable from that position. A change model requiring sponsorship you do not have is not yet a plan; the useful version of it explains how the early steps are used to acquire the sponsorship the later steps assume. Keeping the scenario in view is also what makes the paper an analysis rather than a summary. Naming the position explicitly in the introduction also frames the paper as a plan rather than as an overview, which is what the scenario is asking for.

Analysing design thinking means more than listing its phases. Say what each phase is *for*: the empathy work exists because the stated problem is usually not the real one; the definition step exists because a well-framed problem constrains the solutions worth generating; ideation is deliberately separated from evaluation because judging early kills the unusual options; and prototyping and testing exist to make failure cheap. Then say what the method assumes — that users can be observed, that iteration is affordable, that the organisation will tolerate visible early failure. Those assumptions are where an analysis becomes critical, and where a large global organisation may not deliver what the method needs. Naming an assumption the organisation in your scenario would struggle to meet is also the most direct route to a critical paragraph that is specific rather than generic.

For the change management model, choose one and commit rather than surveying three. The two most commonly applied in the literature take different views of what change is. One treats an organisation's current state as a balance between forces pushing for change and forces holding it back, so the work is unfreezing that balance, moving, and refreezing. The other treats change as a sequence beginning with urgency and a guiding coalition, moving through vision and communication to short-term wins, and ending by making the change stick. Say which you chose and why it suits your scenario — a person without authority may find the coalition-building sequence more usable than a model that assumes the power to unfreeze. Saying in one sentence what the model you rejected would have done differently is worth the space, because it shows the choice was made rather than defaulted to.

The strongest structure joins the two rather than reporting them in turn. Design thinking produces a prototype and evidence that it addresses a real need; a change model turns that evidence into urgency, a coalition and a communicated vision. That handover is the paper's argument, and it is also where you can be specific about your own organisation: what the first discussion would be, who would be in the room, what example you would show. Note that the assignments in this course build on one another and are to be completed in sequence, so the choices you make here — the problem, the organisation, the model — will constrain what you can write later. Keeping that constraint in mind now saves rework later, since a problem chosen for convenience here may turn out to be one you cannot carry through the sequence.

Element

The version that under-performs

What an analysis requires

The pairing

Two approaches compared

One generates the idea, the other lands it

Design thinking phases

A list of five stages

What each phase is for, and what it assumes

Critical content

Benefits of the method

The conditions the method needs and may not get

The change model

Three models surveyed

One chosen, and justified against the scenario

The scenario

Background

Influence without authority, constraining every recommendation

The join

Two sections in sequence

The handover from prototype to organisational adoption

Likely learning objectives

Inferred from the brief — check these against your own rubric.

  • 01
    Distinguish a method for framing problems from a method for achieving adoption.
  • 02
    State what each phase of a method is for, and what it assumes.
  • 03
    Select a change model against the constraints of a specific situation.
  • 04
    Design an intervention executable from a position without authority.
Assignment instructionsQuoted verbatim

Read the full question

Review every instruction before using the planning guidance that follows.

Write 5–6-page analysis of Design Thinking Theory and a change management model. Note: The assessments in this course build upon one another and should be completed in sequence. Course Scenario Your germ of an idea has begun to sprout, and you decide that you have what it takes to be a leader of innovation in your company (or one you can imagine working for). You know that change rarely comes quickly in large global organizations, but you believe beginning a discussion, introducing ideas, and showing examples are important first steps in transforming your organization and its culture into one that is more innovative. You need a plan to jump-start the process. A colleague has suggested that you consider the Design Thinking Process to develop your ideas of how to get your company focused on innovation. You may not know much about it, but you decide to consider it.
02

What the five to six page analysis must contain

  1. 01
    A 5 to 6 page analysis.
  2. 02
    An analysis of Design Thinking Theory.
  3. 03
    An analysis of a change management model.
  4. 04
    A plan to jump-start the process in the organisation described in the scenario.
03

From framing the problem to landing the change

01

Separate the two jobs

Framing and generating on one side, adoption and persistence on the other.

02

Design thinking, phase by purpose

Why each phase exists, rather than what each phase is called.

03

What the method assumes

Access to users, affordable iteration, and tolerance of visible early failure.

04

Choose a change model for this scenario

Force balance or staged sequence, selected against influence without authority.

05

The handover

How a prototype and its evidence become urgency, a coalition and a communicated vision.

06

A plan you could start on Monday

The first conversation, the people in it, and the example you would show.

04

Practitioner accounts and model evaluations

Recommended databases

  • Design and innovation practitioner literature
  • PubMed and PMC for change model evaluations
  • Management and organisational behaviour journals
  • Case studies of implementation

Search sequence

  1. 1.
    Read a practitioner account of design thinking before an academic one, because the method was developed in practice and the academic literature often assesses a version of it that consultancies never used.
  2. 2.
    Search for evaluations of change models rather than descriptions, since the analysis needs to know how they perform and not only what steps they contain.
  3. 3.
    Look for applications in large organisations specifically, as the scenario names one and the constraints differ from those in a small firm.
  4. 4.
    Find at least one account of a change effort that failed, because the assumptions a model makes are most visible where they were not met.
05

The method at source, and how change models perform

These are authoritative starting points, not a ready-made bibliography. A qualified reviewer must confirm that each source fits the assignment and supports the claim beside which it is cited.

Nothing here is cleared for citation until you have read it.

  1. 01

    Design Thinking by IDEO: Human-Centered Innovation

    IDEO · 2024

    The method as described by the firm most associated with developing it, including what the empathy and definition phases are for. A primary-source account of the process, which matters because secondary summaries tend to reduce it to a diagram of five boxes.

  2. 02

    What is Design Thinking? — updated 2026 | IxDF

    Interaction Design Foundation · 2026

    A structured account of the phases with their underlying logic, including why ideation is separated from evaluation. Useful for the analysis section, where the requirement is to explain the reasoning behind the sequence rather than to reproduce it.

  3. 03

    Where Do Models for Change Management, Improvement and Implementation Meet? A Systematic Review of the Applications of Change Management Models in Healthcare

    Journal of Healthcare Leadership, via PubMed · 2021

    A systematic review finding which change models are actually applied and how often, with the staged sequence and the force-balance model dominating. Cite it to justify your choice of model as the one most used rather than the one you preferred, which is a stronger basis for selection.

  4. 04

    Lewin's Theory of Planned Change as a strategic resource

    Journal of Nursing Administration, via PubMed · 2013

    The force-balance model set out as a working tool, including how force field analysis is used to identify what is holding a change back. Useful if you choose this model, and useful as the alternative you rejected if you do not — the analysis is stronger for naming what the other model would have done differently.

06

Before the analysis is submitted

Common mistakes

  • Treating design thinking and a change model as rival approaches to the same problem.
  • Listing the design thinking phases without saying what each one is for.
  • Omitting the method's assumptions, which is where the analysis becomes critical.
  • Surveying several change models rather than choosing and defending one.
  • Recommending steps that require authority the scenario does not give you.
  • Treating the scenario as background rather than as a constraint.
  • Reporting the two frameworks in sequence with no handover between them.
  • Ignoring that later assessments in the course build on the choices made here.

Submission checklist

  • The two frameworks are distinguished by what each is for.
  • Each design thinking phase has a stated purpose.
  • At least two assumptions of the method are named.
  • One change model is chosen and justified.
  • The justification refers to the scenario's constraints.
  • Every recommendation is executable without formal authority.
  • The handover from prototype to adoption is explained.
  • The paper is 5 to 6 pages.

Use this guide to plan and review your own work. Follow your institution's rules and read our academic-integrity policy.

Written by

Aaron Bishop

MA, Education

assignment interpretation and research-methods coaching across disciplines

Aaron leads the EssayCrackers editorial desk. He works on how assignment briefs are read — what a rubric is actually asking for, and where students most often answer a different question than the one set.

Reviewed by

Dr. Nathan Cole

PhD, Rhetoric & Composition

Argumentation and thesis development

Nathan teaches first-year composition and directs a university writing center. He reviews EssayCrackers guides for argumentative soundness and citation accuracy.

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